Ballantine’s Finest have created a couple of light-hearted alternative Valentine’s Day e-cards for those wanting to send something fun and non-clichéd to their loved one this year.
To help “celebrate Valentine’s Day the Ballantine’s way”, the distillers roped in artist Piano Fuzz of Brazil and Blanca Gomez from Spain to design the e-cards.
The two designs are unique and available to download and share via Ballantine’s Facebook page at www.facebook.com/ballantines.
They come with the slogans “I do Ballantine’s Not Valentines” and “Be my Ballentine’s”.
Global Brand Director Peter Moore said: “Ballantine’s is about doing things differently so we wanted to put a twist on the traditional Valentine’s Day card and create something to escape the cliché’s and inject some fun into Valentine’s Day!”